Made workspaces lighter and brighter
Incorporated plants into workspaces and artwork
Increased ventilation in workspaces
Increased the number of earthly tones
Modern life in Britain is continually changing. As we continue to see an incline in rates of urbanisation, this appears to have had a number of detrimental societal effects. Businesses have fallen in favour minimalist designs, inhabitable large warehouses and office spaces in order to be able to store products and meet customer demands. As such, employees are forced to work dull and often uninspiring spaces. This appears to be something of a worsening problem as companies require employees to be more productive whilst, at the same time, neglecting their mental and physical well-being.
There is. And the solution is simple, cheap and effective.
Turn our sterile, dull, minimal working environments into abundant, thriving places to work.
Translating from Greek as a love of life or nature, Biophilia can be defined as humankind’s innate desire to connect with nature and the natural world.
Have you ever found yourself drawn to the crackling of a smoldering fire, captivated by a walk around a country park, or fearful of predators such as snakes and spiders? Well, that’s biophilia. Key to humankind’s ability to thrive is our fascination and dependence upon the natural world. Such fascinations have even been noted for hundreds and thousands of years by philosophers, poet’s, and scientists.
One of biophilia’s most prominent researchers, Stephen Kellert asserts: ‘modern society has become adversarial in its relationship to nature’. With the effects of urbanisation leading to a lack of biodiversity, an increase in chemical pollution, and decreased people’s productivity, nature has been used to solve these problems; this solution is called ‘Biophilic Design’.
Simply put, Biophilic Design is the attempt to integrate nature into urban spaces and, as a result, bring nature to the forefront of the human experience. Major companies such as Amazon, LinkedIn, Etsy, and Adobe have incorporated Biophilic Design with each, respectively, making their head offices lighter, earthlier, and greener spaces.
In practice, companies that have made biophilic design a reality have:
Made workspaces lighter and brighter
Incorporated plants into workspaces and artwork
Increased ventilation in workspaces
Increased the number of earthly tones
In 2013, Amazon decided to rebuild their headquarters in Seattle to create ‘The Spheres‘ a fully immersive experience for their workers. The project took 7 years and 600 people to build it, with 40,000 plants and 300 species included in it. They keep the environment at 22 degrees celcius and 60% humidity creating the most ideal environment for them to work in.
If the most successful company in the world sees the benefit and reward from implementing such efforts, why would you not follow suit?
When HGA redesigned Adobe’s San Jose Headquarters, they even went as far as creating a different nature theme for each floor of the building – creating nature immersive environments with their implementation of biophilic design.
Each wall graphic or artwork installation directly ties to the nature theme of the floor, but in many instances also reference science and the innovation behind their products. Symbols from Adobe’s digital interface were integrated into printed artwork, adding moments of delight by merging images with Adobe’s design products.
The perceived benefits of Biophilic Design have been researched extensively by scientists with their findings suggesting a number of benefits. As Timothy Beatley argues, the addition of Biophilic Design into urban areas has had a series of positive effects on its profiters, encouraging healthy behaviours such as walking and cycling. In turn, he suggests the long term effects of biophilic design to be one of helping people live healthier, happier, and longer lives.
Biophilic design has also been seen to have a great impact upon the workplace. Studies have shown the addition of plants into interior environments to help reduce levels of stress (Gillis & Gatersleben 2015). Moreover, Sanchez (2018) found biophilic design to improve levels of concentration for workers.
Similarly, Ebbini (2021) found biophilic design to have a positive effect upon students, not only increasing their creative output, but also recording an increase in the inclusion of biophilic principles into work. Similarly, Dannenberg (2011) also children raised in green neighbourhoods had fewer symptoms of asthma than those raised in urban environments.
Remove harmful toxins and improve your indoor air
Improve concentration & productivity up to 10%
Reduce the symptoms of stress up to 50%
International research shows indoor plant presence reduces feelings of stress and negativity:
UTS office study (55 staff; single offices) recorded average scores of reductions in stress and negative mood feelings of over 40% with plants in the office
Reduce short term absenteeism up to 60%
Incorporating biophilic design into your workplace is not only easy, but cheap as well. You can begin by really making the most of your office or workspace. Make sure nothing is covering or blocking your windows. These are vital in getting light, ventilation, and natural sounds into your workplace.
Next, begin to think about introducing plants – we can offer a range of services to help here. Whether you want to simply buy indoor plants in our online shop, discuss our plant rental service, discover living walls, or look for a bespoke design & fit out – we can find the right solution for your business.
Finally, you can even spice up those white or magnolia walls with considerable ease. Begin by adding in some ‘earth tones’ (Greys, Greens, Browns) into your room. You don’t necessarily have to do anything too drastic, like painting walls. Instead, maybe look to buy some plant pots in keeping with the principles of biophilic design.
Just give us a call on 01204 845 451 and speak to a member of our friendly team, or fill in the form below
Biophilic Design:
Concept used within the building industry to increase occupant connectivity to the natural environment through the use of direct nature, indirect nature, and space and place conditions.
Environmental & Economic benefits:
Breathe life into your business with indoor plants.
We consult, design, maintain and replace plants in businesses across the North West. We also deliver indoor plants to businesses nationwide, so you can green your team or treat them to a gift that will grow for years.
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